The appearance of many cannabis edibles give no indication that they are anything more than a sweet. That can lead to unwanted consequences. The good folks in re-legalized Washington State have given this much thought and come up with some thoughts on keeping kids out of the cannabis edibles. Follow along:
A new report from the University of Washington School of Law’s Cannabis Law and Policy Project furthers those efforts by identifying the factors that make food attractive to children. Commissioned by the state Liquor and Cannabis Board, the report involved looking at research on what physical elements of food appeal to children and the role that marketing and branding play.
Among the report’s findings:
· Color is a key factor in children’s food choices, with red, orange, yellow and green foods preferred
· Food in novel shapes such as stars or animals is more appealing to children than food cut into slices or sticks
· Children like foods that smell sweet, fruity or like candy
· Taste, rather than smell, is a more useful deterrent for children
· Odor alone is unlikely to deter children
· Cartoon and other promotional characters powerfully influence children’s food preferences
· Advertising influences food and beverage choices among children aged 2 to 11, but there is less evidence that teens are swayed by food advertising
If you would like to see this complete report for yourself GO HERE.
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